The Finnish Sport Television Company Ltd.
The Finnish Sport Television Company Ltd (Urheilukanava/Sports Channel) was launched in Aug 27, 2001.
The Sports Channel is a rapidly growing medium in Finland. It reaches over 90 % of the Finnish households (approximately 2 million homes and 4 million potential viewers). The average daily reach is approximately 400,000 viewers.
Urheilukanava is targeted solely to the Finnish TV-audience with an emphasis on men between 25 and 44 years.
Urheilukanava offers a wide and versatile range of programmes consisting of Finnish sports combined with selected international programmes.
Ownership:
Sanoma Entertainment (Channel Four Finland)